Oct 09
Are You a Drifter? How to Avoid a Common Focus Mistake
Hello Reader Have you ever heard of the "Drifter" focus mistake? Probably not. It is my term for a real problem I've seen consultants make. Clarity in your focus is critical to becoming known as the go-to expert in your field. However, even experienced consultants can fall prey to three common focus mistakes. The first of the three mistakes I refer to as Jack-of-all-Trades, Master of None or the “Curse of Expertise” mistake. New consultants and even those with years of experience can fall...
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